What is a Trademark?


A trademark is a sign protected by law, serving to distinguish goods and services of one enterprise from those of another. Besides it implies the following functions of:

-  origin

-  communication

-  guarantee

There are different types of trademarks:
-  Expressions, letters or numbers  (wordmark),

-  A picture or logo (figurative mark), as well as the combination of words and pictures (word-design mark);

-  A color or a combination of colors (color mark);

-  Three-dimensional shapes (3-D-mark),

-  Radio-jingles or a combination of a melody (sound mark);

-  Slogans and even gestures (move mark)