Over the past 17 days, we posted a picture a day mentioning that #LexDellmeier supports #World IP Day. Well, today is the day! Implemented 24 years ago to promote and increase general understanding of #intellectual property (IP), World IP Day is dedicated to a different IP related theme each year and this year, it focuses on the United Nations Sustainable Development Goals –  of which there are a total of 17, introduced to you over the past days. Read more about 2024 World IP Day - Building Our Common Future with Innovation and Creativity

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... and today's challenges. Great trademarks and fantastic advertising measures are necessary in order to market and sell your products and services - anywhere!
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The Olympic Games reach billions of people in more than 200 countries across the globe. That is one of the main reasons for the high degree of brand awareness with respect to all the Olympic symbols. Everybody associates those symbols with the values of the games: fairness, respect, equality, friendship, courage, inspiration and excellence. They are more than just logos!
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The World Intellectual Property Organiztion (WIPO), a specialized agency of the United Nations, headquartered in Geneva, Switzerland, in conjunction with the international business school INSEAD, have just published the Global Innovation Index 2012 Report. The report ranks 141 countries and economies on the basis of their innovation capabilities and their results. The "Top 10" leaders allocated in the Global Innovation Index this year are:
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We all want to be more creative, come up with better ideas and want our organizations to be more innovative. The question is: How can we achieve these goals? Be inspired by Steven Johnson's video which gives a great insight on "WHERE GOOD IDEAS COME FROM". Watch the video and you will get a sense and understanding what needs to be done in order to create an environment that allows good - or even great - ideas to develop.
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The CTM Advisory Initiative e.V. (CTM AI) is an initiative of Munich Attorneys for promoting the knowledge of the Community trademark. The CTM Advisory Initiative consists of experienced Attorneys from Munich who have decided to promote and proliferate the knowledge of the Community trademark based upon their practical experience gained since the CTM Office opened in 1996.
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The International Trademark Association (INTA) together with united domains (Germany) will host a Roundtable on the new gTLDs: Date / Time: Thursday, 21 June 2012 - 2.00 - 4.00 pm Place: Hotel Sofitel, Munich (Germany) Topic: New Domains - Legal Rights Objections for Trademark Owners
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It is an astonishing figure - and not many people realize this: But, on average, approx. 46% of a company's value is made up and derived from trademarks - and that is one of the major reasons why companies should protect their brands - and register them. The average value differs from industry to industry. We have taken the opportunity and show the following slide with the kind permission from BRAND NETWORKS, a Munich-based company with many years of expertise in the field of brand consulting. As a brand owner, it is extremely important to understand the value of a trademark - and that and why it needs to be protected - it is one of your company's most valuable assets!
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National patent case law remains important: As of May 2012 it is still not known when the EU Patent will actually come into force and when and where the EU Unified Patent Court (note: London, Paris and Munich are the "hot" candidates) will be established.
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The world's largest trademark conference is taking place for the 134th time - this year in Washington, DC from May 4 -8, 2012 For the 11th time now Alexandra Dellmeier-Beschorner is attending the largest trademark conference and meeting in the world. It is hosted by the International Trademark Association (INTA) of which LexDellmeier is a longstanding and supporting member. Over 10,000 trademark specialists from all over the world are attending this year's meeting being held in Washington, DC from May 4 - 8, 2012.
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We thought we should share this great video on BRANDING with you. It was produced in 2011 by MSc Brand Leadership team at Norwich Business School, University of East Anglia. In essence, a BRAND is a "stamp of ownership" - making people aware that it is "YOURS".