The world’s leading independent brand valuation and strategy consultancy Brand Finance just published the Global Brand 500 report. Brand Finance puts thousands of the world’s biggest brands to the Global Brand Test every year, evaluating which are the most powerful and most valuable Brands in the World.
The most valuable brands in the world
Below you can see the 10 most valuable brands in the world. Apple maintained its number on position even if critics complained that Apple missed the opportunity to exploit the explosive growth of the smartphone market in developing economies by the high price of the iPhone (iPhone 6 starting with 649,00 US-Dollar). Apple is followed by Samsung, which is the most valuable brand from Asia with a brand value of 81,716 billion US Dollars. The German BMW brand is the most valuable brand in Europe, but, with a value of 33,079 US Dollar it is just ranked 17.
Weiterlesen über Brand Finance: Global Brand 500